the best pet food begins with the purest ingredients

Addiction Foods produces the finest quality dry food and treats for its private label or contract manufacturing services. We are proud to call New Zealand home, where the highest food safety standards, free-range meats, and organic produce combine to offer the ideal pantry of the purest ingredients. Addiction’s contract manufacturing service is the premier choice of brands pursuing the global marketplace. We are the world’s only manufacturer accredited to export all proteins to China.


Committed to making the world’s finest pet food, we use state-of-the-art equipment to produce grain-free, all-natural dog and cat foods according to the industry’s highest standards.


Leveraging on various bilateral trade agreements, Addiction Private Label gives your brand a distinct advantage as we have access to various key markets, such as China. Having our pet food made in New Zealand, we can help you penetrate the Chinese market as our accreditation also allows us to export all proteins to China. You also get expert advice from our team specializing in global exports.



Addiction Pet Foods has a long and proud history of producing top quality pet nourishment free from harmful additives and made with free-range protein. Addiction is a trustworthy pet food manufacturer with awards from numerous pet food authorities and annually approved by Whole Dog Journal.


Proudly family-owned, our dedicated facility in New Zealand represents the very best in manufacturing standards. Operating in the Western Bay of Plenty where it is home to lush vegetation and pristine lakes, we produce pet food that is a reflection of its pure source.


When you choose Addiction as your manufacturing partner, you are choosing an OEM partner with a high level of production standards. Our team is dedicated to the success of your brand from start to finish.


Innovation & Advancement

One of only a few manufacturers that can include high levels of fresh meat injection.



Only natural and wholesome foods with no compromise on quality.

Nourishing Bonds

Nourishing Bonds

Unique flavors that help create special experiences between pets and their owners.

Nourishing Bonds

Protecting the Environment

Responsibly sourced, the ingredients we use help in the conservation and sustainability of the environment.

Interested in partnering for upcoming markets? Break into China’s US$25 Billion Pet Food MarketGet Whitepaper.


At Addiction Foods Private Label, our passion to produce high-quality premium nutrition for the world’s ever-growing pet food market is a continued commitment that is shared with all our OEM partners.

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